We’re trying something new here to get folks more interested in social media and all that it has to offer – we’ve started a “Social Media Club” here at EMC. To give credit where it’s due, this (hopefully) monthly event was the brainchild of Stuart Miniman a.k.a @stu here at EMC. Stu had the vision and I help with the logistics and execution of this fantastic idea!
straightforward – it’s a public “club” with a group on EMC|ONE for anyone
interested in learning more about and/or currently using various social media
tools to connect, share experiences, ask questions, make recommendations, and
just generally be social!
We approached the first session not really sure of
the level of interest this might be, but we were pleasantly surprised at the
turnout! We had well over 100 folks worldwide dialed into the event, watching
via webcam and sitting in the room with us.
As it turns out, there are lots and lots of folks here at EMC who are interested in social media, not sure where to start, and find it helpful to converse with folks who are already “in the game” so-to-speak.
The focus of the first get together was how interest in social media started at EMC, with Chuck giving a chat on where it all began many moons ago. Folks were very interested to learn more about how this all came about, the challenges that we’ve faced thus far and how well it’s working now, understanding that we still have room to grow.
feedback was positive on the session and we have lots of great ideas for future
sessions, the next of which we’ll be having in a month with a focus on “other”
social media tools available to use besides blogs, namely twitter and facebook in this session.
One thing that's clear to us is that people have an interest in learning what’s out there, but are often times not comfortable or interested in starting their own blog right out of the gate - they prefer to ease into things a bit, know their options, and how to use each, and make the decision on what's right for them - a stellar approach if you ask me. So, one of our primary goals is to educate folks on what else is available to them to participate in and take advantage of - who else is using it, how they're using it, what they can expect, etc. All good stuff.
I am definitely looking forward to these chats, and will share more as we have future sessions.
In the meantime, however, I’d love to know - are you doing something like this at your company? Any lessons learned and best practices to share?