And, more importantly, do you “get” social? Jive does!
A few weeks ago, on Friday, June 18th, I had the pleasure of being invited to present EMC’s Social Business Journey to a group of friendly folks at the last session of Jive Software’s Get Social Tour 2010. I’m saying 2010, because I sincerely hope there is a 2011, 2012, and every year thereafter! This was a great opportunity to meet and converse with folks at all stages in their social business journey, and I absolutely loved it!
For those that were not able to attend any of the Get Social sessions for a variety of reasons, I highly encourage you to join the Jive Community take a look at some of the stellar case studies presented along the journey and see if they might be helpful to you in yours.
The cliff notes on my presentation are in my deck, and hopefully will provide a good starting point for you. Please let me know if you find them helpful, what’s missing, or even what you’ve done in your journey differently that met your stakeholder needs. I always love hearing others’ stories about their social journeys so that I can learn and evolve our own journey.
While I love sharing EMC’s story, I have to say that the true value of such events comes from the ability to converse with and learn from others who are at various points in their own journey to a social business. And I particularly love hearing what has worked and what has not, so that I can test that our in our waters.
There was definitely overlap among the persistent themes I mentioned about Enterprise 2.0 Conference in Boston that same week:
- There is still a ton of interest in getting started in this space, which is great! People want to start community and collaborating efforts and are coming in droves to see what works best to get going.
- A whole lot of companies have started their journey and are seeing positive results from enabling their employees to connect and collaborate with one another
- There is a keen interest in learning what other companies are up to, what is working, what is not, and why.
- The ROI question seems that it will never die, nor should it. But it’s also amazing to hear the stories of the level of push-back some folks have endured in their journey to get social. As I said before, my answer to the ever-challenging ROI question is it’s a mix of both qualitative and quantitative measures. Separately, they don’t mean a thing, but together, you can highlight savings, efficiency, and the power of networking and collaboration, so that it’s no longer a question of whether or not it’s providing tangible business results.
- In person conversation and collaboration is just as important as staying connected online. The buzz and conversation in the air the entire morning is the strongest testament to this reality that I can offer. People were excited to meet others going through the same things that they are and you could feel the excitement in the air! Bringing people together in person is still an essential part of learning, development and networking. I don’t believe that will fundamentally ever change.
- Carrying on the conversation after the in-person get together is just as important – which is exactly why Jive is offering up a group for us all to continue the conversation!
In fact, I can’t emphasize this point enough. It’s a really, really tough job to drive forward any type of social business collaboration initiative within just about any organization. Staying in touch with those that have been on the same path for some time, and those that are just starting their journey will provide you with a network of invaluable resources and people to bounce ideas off of, learn from, and develop lasting friendships with.
Your network, both in real life and online, will be one of the most important tools in your arsenal of the journey you are about to embark upon
So, what are you waiting for? Go - Get Social now!
And if you're a large company with over 10,000 employees, come get social with us at The 2.0 Adoption Council, too!