Social Media Metrics: Are you measuring the right thing?
Reflections on Week 1 @AMP_Agency

One door closes, and another one opens. Leaving @EMCcorp, heading to @AMP_Agency

Courtesy of: Many of you who know me likely already know this, but yesterday was my last day at EMC as their Manager of Enterprise Social Media Engagement Strategy.  Leaving was a hard decision, but it was the right decision for me, at the right time. I’ve been with the company for five years, and it’s been five great years. I’ve worn a variety of hats, and had a wealth of opportunity come my way thanks to all the tremendous work of the many talented people at EMC.

I must admit though, that my favorite hat has been the one of social media strategist and evangelist – helping people at EMC to understand the power of social media and how it can help them to work better, faster, smarter and harness the collective intelligence and power of the world around them. I love nothing more than to help people understand the tremendous power that social media has to offer. I also love learning how they’re using social media, what’s working, what’s not and how we can make a difference, together. And the learning on my end has been tremendous, and that’s honestly why I’ll never get tired of social media and collaboration. It’s what I have a passion for – connecting people with people and people with information. It’s sort of my motto. In fact, I often describe myself as a “connector.”

AMPAgencyLogo Given my passion for social media and connecting people, it’ll come as no surprise to you that I’m staying focused in the social media space. I’m delighted to be joining AMP Agency in Boston, the leader in inspiring brands with integrated digital and experiential marketing, as their VP of Social Media. They have a tremendous wealth of talented people there doing amazing things. One look at their work and clients and you'll see what I mean. I can’t wait to dive right in and begin learning and adding value. I’m also seriously psyched to be able to continue forward with my passion of helping drive forward the value that social media has to offer individuals and companies, big and small.

I start down the new path on Monday. I can’t wait. It’s going to be one heck of a ride, and I’m ready to dive right in headfirst. But then, that doesn’t surprise many of you all that much now, does it?

The Possibilities Inspire Me.

Let's stay connected. I’ll still be here, and I’ll still need you to chat with, bounce ideas off of, and keep me connected.




Twitter: @JamiePappas